We analyzed thousands of interactions within IDA across hundreds of financial institutions. The results reveal five key categories that consistently emerge as the most popular topics for discussion.

Here are the top 5 chat categories your peers are focusing on

1. Company Snapshots
Bankers are frequently using IDA to generate comprehensive profiles of current and prospective clients. This allows them to prepare for meetings, identify business development opportunities, and understand a client’s financial needs at a glace

2. Treasury Management
Discussions around Treasury Management are top priority. IDA is being used to answer complex questions about optimizing cash flow, managing liquidity, and mitigating financial risks for high-value corporate clients, effectively serving as an instant knowledge base for sales and support teams.

3. Payments
From wire transfers and merchant services to lockbox solutions, payment-related queries are extremely common. Financial Institutions are using IDA to provide quick, reliable information on payment processing, fees, and troubleshooting, enhancing operational efficiency.

4. ACH (Automated Clearing House)
The technical nature of ACH makes it a prime category for AI assistance. Teams are relying on IDA to clarify NACHA rules, understand return codes, and manage risk for critical services like direct deposit and B2B payments.

5. Fraud Protection
Protecting client assets is a critical concern. Teams are using IDA to instantly explain fraud prevention tools like Positive Pay, get immediate guidance on responding to fraudulent transactions, and educate clients on emerging threats, reinforcing trust and security.

These categories show that financial institutions are using IDA to excel in the areas that matter most: Business Development, High-Value Client services, and Operational Excellence.